Artificial Intelligence in Creative Production and the Role of the Content Creator
NEUROSCIENTIFIC PSYCHOLOGY IN MARKETING: Tools and Techniques in Neuromarketing Ebook an audiobook available ARTIFICIAL INTELLIGENCE IN CREATIVE PRODUCTION Digital Alchemy: At the epicenter of the current digital revolution, the intersection of Artificial Intelligence (AI) and creative production has triggered an unprecedented reconfiguration of the content creator's role. Artificial Intelligence in creative production is defined as the set of algorithms, deep learning models, and computer systems designed to simulate, complement, or enhance human cognitive processes associated with the generation of ideas, texts, images, audio, and video. For the contemporary content creator, AI has ceased to be a mere tool for technical automation and has transformed into a cognitive collaborator that redefines traditional notions of authorship, originality, and productivity in the attention economy. This symbiosis compels communication professionals to transition from a role o...